“Entering the captive finance business will help us support our sales division and our retailers, and strengthen our relationship directly with our customers, which will provide long-term value for our shareholders and partners. This is a strategic opportunity to create future growth and continue our focus on customer loyalty,” said Yoichi Hori, Chairman and Chief Executive Officer, SOA.

SOA also announced an extension of its existing partnership with long-term financial partner Chase to supply financial services for its Subaru Motors Finance (SMF) division through the transition. This will provide continuity for existing customers and retailers through SMF. Subaru customers with existing loans and leases will not be affected by the changeover. Subaru plans to begin supplying a full range of financing options, including retail loans, leases, and dealer floor plan financing, with a target date of 2030. [Since 2001, Chase Auto has been the private label finance partner for Subaru of America, providing customized retail, lease and commercial services as well as strategic support Subaru retailers in the U.S. Through the brand Subaru Motors Finance, Chase has financed millions of Subaru drivers – AutoCrat.]