History of Japanese Car Making at Toyota Automobile Museum

Ken Zino of AutoInformed.com on the History of Japanese Car Making at Toyota Automobile Museum

The auto industry in Japan grew during a volatile age spanning two world wars. Click to Enlarge.

The Toyota Automobile Museum said today it will open a new permanent exhibition corner titled “Japanese History of Car Making” on Saturday 16 April on the second floor of the Automobile Gallery.

“How was the Japanese automotive industry established is the question we attempt to answer in this permanent exhibition corner, which has no parallel anywhere else in Japan,” Toyota said.

The exhibition traces the first seven decades of the Japanese auto industry, from its beginnings in the early 20th century to the 1970s, when it established itself as the nation’s key industry.

A runway-like “moving chronology” is located at the center, on which flowing visuals of milestone topics are projected. On the wall are touch-operated panels introducing the founders of principal automakers, including Yoshisuke Aikawa (of Nissan), Kiichiro Toyoda, Michio Suzuki, Tsuneji Matsuda, and Soichiro Honda. The panels allow a comparison between Aikawa and Toyoda, for instance. Also included in the exhibition are a lineage chart of 12 existing automakers and infographics showing trends in production volumes. With these visual aids, visitors can easily follow the path of the Japanese auto industry from birth to maturity.

“Initially led by a few small companies, mostly startup, the auto industry in Japan grew during a volatile age spanning two world wars. Thanks in part to the national policy of supporting the auto industry, these manufacturers were able to thrive, overcoming many social issues that surrounded the industry. Today, Japan is a major automobile-producing country, with as many as 12 principal manufacturers vying for a leadership role,” said Toyota.

Visitors may also see that  Zone 5 on the second floor of the Automobile Gallery has been renewed, with vehicles produced from the 1920s to the 1940s on display. This was the period when attempts to manufacture purely Japanese-made cars began. “Some say the auto industry is now at a turning point that only comes once every 100 years. We hope this exhibition will enhance visitors’ appreciation of the industry’s origin, history, and prompt them to contemplate the future of mobility,” Toyota said.

Related Permanent Exhibition: Zone 5: 1920s-1940s – The Dawn of Japanese Mass Production

The renewed Zone 5 on the second floor of the Automobile Gallery displays vehicles from a period when Japanese manufacturers strived to produce all-Japanese-made automobiles against an influx of American cars. Vehicles on display include a Ford Model A (assembled in Japan, 1929) and a Datsun 11 Phaeton (1932). Also displayed for a limited period is an Otomo by Hakuyosha Co. (1925), on loan from the National Museum of Nature and Science, Tokyo. The Toyota Automobile Museum assisted with the restoration of this vehicle. More on the museum click here.

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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