The Eisenach investment is another step in the Dare Forward (autoinformed.com: Dare Forward 2030 – Stellantis Survival Plan Unveiled) tactical plan, which is led by emission cuts to slash CO2 in half by 2030, bench-marking 2021 metrics, and achieve carbon net zero by 2038 with single digit percentage compensation of the remaining emissions.

Targets for Dare Forward 2030 also include 100% of passenger car sales in Europe and 50% of passenger car and light-duty truck sales in the United States to be BEVs by the end of the decade; the ambition of doubling Net Revenues by 2030 (versus 2021) and sustaining double-digit Adjusted Operating Income margins throughout the decade; and the aim to become number one in customer satisfaction for products and services in every market by 2030. Stellantis is investing more than €30 billion through 2025 in electrification and software to deliver BEVs.

*Opened in September 1992 with production of the Opel Astra, the Eisenach Assembly Plant is in the state of Thuringia, central Germany. In 2022 the plant celebrated its 30th anniversary with an Open Day event that commemorated production of 3.7 million vehicles.