Gen 5 Three-Door MINI Cooper is Electric

Oliver Heilmer, Head of MINI Design – courtesy of and copyright BMW Group – September 2023

Ken Zino of AutoInformed.com on Gen 5 MINI Cooper is Electric

Clcik for more.

Four Trim Levels

The Electric MINI Cooper is available in four different trims. The Essential Trim presents maximum clarity and a reduced overall appearance, highlighting certain functional parts such as the logo in the new color Vibrant Silver. The new range of external paint finishes underlines the modernity of the new MINI icon and sets positive accentuations with bright tones such as Sunny Side Yellow.
While the Classic Trim primarily applies to the interior, the Favored Trim features particularly expressive details on the exterior. This trim variant offers the new, optional Spray-Tech design of the characteristic Multitone Roof with a combination of three different colors as well as a front grille in Vibrant Silver.

The John Cooper Works Trim lends maximum emphasis to the sporty flair of the all-electric MINI Cooper with a distinctive front and rear design. The frame of the front grille and the logo in high-gloss black underline the powerful overall look, while a contrasting roof in Chili Red – inspired by motor sport – and JCW-specific bonnet stripes in red or black optionally lend visual emphasis to the driving dynamics typical of MINI.

On the inside, the design of the front area echoes the famous minimalist design of the classic Mini. For the first model in 1959, Mini inventor Alec Issigonis designed an interior with a round instrument cluster in the center and the characteristic toggle bar below. In the new MINI Cooper, it is precisely these two elements, in combination with the steering wheel, that structure the interior with its maximum purist design. Reducing everything to the essentials, the new interior makes do with a smaller number of components that are cleverly designed and implemented to a high standard. Behind the steering wheel, the optional head-up display ensures that all the relevant content appears in the driver’s field of vision. As a result, the dashboard on the driver’s side does not require an additional display, so it opens up the view to the front.

The amply sized, curved dashboard features textile surfaces for the first time. Warm, pleasant materials characterize the new, homely feel-good atmosphere in the interior of the MINI Cooper. A specially developed knitting process is used to create the versatile, easy-care structure of the textile in two-color design made of recycled polyester. There is a choice of different colors for the textile surfaces and seats depending on the trim design. To make the dashboard as slim and spacious as possible, the air vents are very flat.

Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *