Autonomous Vehicle Nod – Super Cruise on All Cadillacs

AutoInformed.com on Autonomous Vehicles

“Super Cruise is a giant leap along the path to true Autonomous Vehicles, said Mark Reuss.

Cadillac says it will expand the rollout of Super Cruise on all Cadillac models, with the rollout beginning in 2020. After 2020, Super Cruise will make its introduction in other General Motors brands. The automated cruise control system is claimed to be the world’s first true hands-free driver assistance feature for the freeway.

GM Chairman and CEO Mary Barra’s promised in her keynote address at the 2014 ITS World Congress, that Cadillac would begin offering advanced intelligent and connected technology in its vehicles. This year that promise comes closer to roadside reality.

The driver assistance device is made possible by precision LiDAR map data, high precision GPS, a driver attention system and a network of camera and radar sensors. It requires an active OnStar service plan with emergency services to function. Customers it’s said can drive hands-free on more than 130,000 miles of limited-access freeways in the U.S. and Canada. The driver attention system detects when drivers need to pay more attention to the road. Even while using Super Cruise, drivers must always pay attention and not use a handheld device.

Cadillac also plans to offer V2X communications in a high-volume crossover by 2023 and eventually expand the technology across Cadillac’s portfolio. Mark Reuss, GM executive vice president of Global Product Development, Purchasing and Supply Chain, announced these plans at the Intelligent Transportation Society’s annual conference in Detroit Wednesday.

Cadillac will soon have company. Toyota has announced it launch vehicles equipped with V2V technology in about four years.

Cadillac introduced vehicle-to-vehicle (V2V) communications on the CTS sedan in 2017, which uses Dedicated Short-Range Communications (DSRC) technology. V2V can be extended to the roadway infrastructure and other roadway users such as cyclists and pedestrians establishing a broader V2X system. Using V2X, compatible vehicles can be notified of hazardous road conditions, traffic light statuses, changing work zones and the like. With a range of nearly 1,000 feet, drivers can be alerted to possible threats in time to avoid a crash.

“V2X can really be an enabler. It can help in so many ways to bring us closer to zero crashes, and zero congestion, said Mark Reuss, who just crashed the Corvette pace car on pit road exit this past Sunday at the Detroit Grand Prix. “When cars can talk to the world around them, and share information about speed, direction, operating performance, road conditions, traffic lights and more, we’ll save lives, we’ll save time and we’ll save money,” Reuss claims.

“As NHTSA stated: V2V-equipped vehicles “perceive some threats sooner than sensors, cameras or radar can, and warn their drivers accordingly. The thing is, cars can’t talk to each other when only one of them is V2V-enabled. So, our CTS was getting pretty lonely out there,” Reuss said.

 

 

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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One Response to Autonomous Vehicle Nod – Super Cruise on All Cadillacs

  1. Pingback: GM, Qualcomm Enabling Hands-Free Driving in 2023 | AutoInformed

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