The agreement anticipates a 360-degree collaboration in which the Group, through its brands BYD and Denza, will work with Inter to “maximize the value of the partnership, reinforce the positioning of both parties, and pursue shared goals for mutual growth.” BYD Group will provide ~70 vehicles to equip the management, technical staff, and first-team players, said to be “an exclusive opportunity for the Nerazzurri to experience BYD’s cutting-edge technologies and maximum comfort, while also becoming key players in the green evolution led by BYD, thanks to its electric and super plug-in hybrid (DM-i) vehicles.”

Initially, Inter will receive a special edition of the BYD Sealion 7, the brand’s technology flagship. It will have the Nerazzurri colors. This same vehicle will later be made available, in a limited edition, to Inter fans and enthusiasts, who will be able to travel immersed in the colors of their favorite team.

Dedicated purchase and rental programs for BYD vehicles are also being finalized for Inter fans around the world, with more information to be announced in the coming weeks. With the upcoming launch of premium Denza in Europe in the coming months, this partnership with Inter is part of BYD Group’s strategy to increase sales on the continent known for its German and Italian luxury brands.