Translation: The changes are needed to survive the electrification business, new business, and combined solution business, which will require bolstering the development of software, as well as the strengthening the development of core electrification technologies. The “optimization of global resource allocation’ will come under the leadership of business operations, through the creation of Business Operating Boards (BOB). This also requires a new organization combining hardware with software and services. Business and regional operations need to change to adapt to electrification and the digital age. Moreover, given the expense of the ongoing car wars, Honda is consolidating existing business areas. Regional operations in Europe, Africa and the Middle East will be combined.
Honda Motor to Make Sweeping Organizational Changes in April to Survive and Sustain Itself as a Mobility Company