The Global Light Vehicle (LV) selling rate was 86 million units annually in April 2024, a modest improvement on the previous month, according to an analysis just released by the respected GlobalData consultancy.* With 6.8 million vehicles sold in April, this was a 2.8% improvement year-on-year (YoY), with year-to-date (YTD) sales increasing 3.8%.

Regional selling rates continued to see mixed results GlobalData said. In the US, the selling rate grew month-on-month (MoM). China’s selling rate eased despite the continuation of the price war. Europe also saw a moderate contraction in the selling rate in April versus March. In Japan, sales bounced back after production disruptions at major brands.