McLaren Applied is partnering with Blu Wireless to deliver ultra high-speed telemetry for motorsport applications. Through the collaboration, the two companies aspire to providing a data pipe that can handle all data and video streams from a race car in real-time. The technology has been successfully tested over the last 12 months across multiple tests in the UK and North America, including demonstrating multiple HD video links on race cars travelling at speeds above 165mph. Potentially this will be a new marketing tool for racing organizations to connect with fans. It also has the potential to increase the sophistication of the growing use of computerized racing strategies.
“We are excited to apply our cutting edge mmWave technology to the challenging world of motorsports. The application we’ve developed with our partner McLaren Applied is a perfect fit for the types of environments and high speeds within which the race cars are performing. Our robust, gigabit connectivity and tailored system is certain to deliver real-time, almost life-like experience and will enhance the nail biting excitement of motorsport for viewers,” said Mark Barrett, Chief Commercial Officer at Blu Wireless.