“Reaching 1 million vehicles sold is a huge milestone for SmartPath and a testament to the hard work of our dealers and teams,” said John Myers, general manager of Retail Transformation for SmartPath Sales at Toyota Motor North America. “SmartPath has become a true differentiator for the Toyota brand, and we are excited to be shaping the future of the car buying experience.”

Introduced in 2020, SmartPath was designed to let customers move between online research and in-dealership shopping. “For Malone, that meant convenience and peace of mind while purchasing her third Toyota — only this time, she drove away without a car payment,” Toyota said.