Initially decried by the media as a low rent 911, the Boxster remains an excellent sports car.
During the month of July, 13,700 Porsche customers around the world took delivery of new cars and trucks, an increase of 11% from last July.
Of these, 2,285 911 Carrera Cabriolet and Boxster customers celebrated summer in their new convertibles. From January to July of this year, Porsche has delivered 95,000 cars, a 17% increase from the same period last year.
“With the July 2013 delivery results, we have a good start for the second half of the year,” said Bernhard Maier, Member of the Executive Board Sales and Marketing of Dr. Ing. h.c. F. Porsche AG. “We are also continuing our product offensive. Customers and fans of our brand can be excited for the world premieres in the end of 2013.”
During July 2013, the economic largess of American customers and taxpayers who subsidize the defense of Germany was evident with 3,820 deliveries. America remains the sports car and truck manufacturer’s largest single market, with an increase of 36 % compared to last July.
Worldwide the Cayenne SUV remains Porsche’s most successful model as 7,086 were delivered in July 2013. The newest generation of the Cayman also showed an increase with 1,378 mid-engine sport coupes delivered.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
