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Tag Archives: Uwe Ellinghaus
Ellinghaus from a Pen Maker is New Cadillac Marketing Head
Cadillac today announced that Uwe Ellinghaus, 44, would take a newly created position of Chief Marketing Officer, Global Cadillac effective 1 January 2014. Ellinghaus will lead marketing and brand building at GM’s regional luxury brand as it attempts to take on the Audi, BMW, Mercedes Benz and Lexus in the global markets. Continue reading
