Once again truck and SUV sales were soaring during March 2016 at 908,000 posting an +11.4% increase compared to 2015. Car sales at 688,000 declined -6%. The leaders of the pack, as always were Ford F-Series (74,000), Chevrolet Silverado (48.000), Ram (45,000).
However, if you consider the high-profit GMC Sierra pickup sales at 22,000 then you get a different picture of second place since Sierra comes off of the Silverado platform so the Ford Motor versus GM pickup battle remains closer than a cursory glance reveals.
As to Ford displacing GM from Number One in total U.S. sales – the margin was 936 vehicles ( F 253064, GM 252,128), not enough to call it a trend. Yet. Toyota Motor also outsold FCA by 6705 (TMS 219,842, FCA 213,187), a development that AutoInformed will follow for the remaining quarters in 2016.
After the Top Three offshore brands swept the remaining Top Ten spots. Toyota Camry held its lead as America’s top-selling car with a fourth place finish, followed by another mid-size sedan, the Nissan Altima in fifth place. The other mid-size, Honda Accord was in eighth place. In sixth place – sales climbing 21.8 % compared to last March, the Honda Civic posted the biggest sales improvement of all the Top Ten vehicles. The Toyota Corolla followed in seventh place, while the Toyota RAV4 crossover saw sales jump +15.1% in tenth place. Not a Detroit Three car in sight.