People in the market for a new vehicle from General Motors, Ford Motor and FCA should consider buying this month as Black Friday and special promotions are underway and offer sizable savings off suggested retail prices.
GM is running a month-long Black Friday promotion for its Buick, Chevrolet and GMC brands, with discounts as high as 20% off MSRP. FCA’s Chrysler, Dodge, Jeep and Ram brands are concurrently running a Black Friday promotion advertising no-interest financing for up to 75 months. Ford offers employee pricing to customers with its “Friends & Neighbors” promotion for Ford-brand vehicles.
“Black Friday programs in the auto industry are notably robust this year,” said Eric Lyman, TrueCar’s vice president of industry insights. “Similar to last November, automakers are getting an early start on Black Friday-themed advertising to keep consumers headed to dealer showrooms.”
There are exceptions, large discounting exists on passenger cars because the total segment down by three percentage points this year.
Several vehicles will debut at the Los Angeles Auto Show between November 18-19 and savings can be found on the current-generation models they are replacing. Attractive lease offers are available on Lexus’s LS 460 luxury sedan and JLR’s Range Rover Evoque premium crossover. A concept for the future LS and the all-new Evoque convertible are expected to debut Wednesday. Mazda will debut its next-generation CX-9 at LAAS. The current generation of the company’s three-row crossover utility has 17% off MSRP.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
