Category Archives: marketing

BMW N.A. Starts Preferred Pricing at IONNA Charging Sites

Posted on 14 May 2026 by Ken Zino

“BMW firmly believes in an electric future, and it’s no secret that reliable high-speed charging infrastructure remains essential to the continued growth of the electric vehicle market,” said Shaun Bugbee, Executive Vice President, BMW of North America. “We currently offer one of the broadest portfolios of premium electric vehicles in the U.S., with the next-generation BMW iX3 arriving in the U.S. later this year. As our electric vehicle offerings continue to expand, initiatives like this help ensure our customers enjoy a seamless ownership experience wherever they travel.” Continue reading →

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First Glance – Acura Hybrid SUV

Posted on 14 May 2026 by Ken Zino

“Honda will reallocate more development and production resources into hybrid models to accelerate the market launch ahead of the original schedule and increase the number of compelling products,” said Toshihiro Mibe, global CEO of Honda Motor Co., Ltd. “We have made steady progress in the development of hybrid vehicle technologies, where Honda has strengths, based on our belief that hybrid models will continue to be the key to addressing environmental challenges.” Continue reading →

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Nissan 2025 Operating Loss at ¥533B. Drops FY 2026 Dividends

Posted on 13 May 2026 by Ken Zino

“FY2025 marked a year of steady execution under Re:Nissan, where we strengthened our foundation and began to see tangible progress in our financial performance. At the same time, we set our long‑term direction with Mobility Intelligence for everyday life. We have moved beyond recovery and are entering a phase of growth,” said Chief Executive Officer Ivan Espinosa. Continue reading →

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Lexus ES to Debut AT&T 5G Network Connectivity in 2026 ES

Posted on 11 May 2026 by Ken Zino

Lexus (NYSE: TM, 7203 T) said today it debuting the first integration of AT&T 5G Network Connectivity in the Lexus lineup. The enhanced version of the Lexus Interface multimedia system will make its debut in the 2026 ES before rolling out to future models in the Lexus lineup.

“We are excited for guests to experience something truly special,” said Brian Inouye, chief engineer, Connected Experiences Division. “We’ve made bold updates to Lexus Interface that deliver both function and performance, with every detail meticulously designed to delight, inform and entertain.” Continue reading →

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American Honda Partnered Accessories Launches with Thule

Posted on 11 May 2026 by Ken Zino

American Honda Motor Company (NYSE: HMC) today announced Honda Partnered Accessories, an adjunct to Honda Genuine Accessories available at 1000 independent U.S. Honda dealerships.*

“Honda Partnered Accessories, a new accessory line designed to enhance the vehicle purchase and ownership experience through Honda dealers by integrating popular products from trusted third‑party brands directly into the vehicle purchase process. This initiative adds a scalable accessory ecosystem alongside Honda Genuine Accessories, created to grow and adapt as customer needs and vehicle trends evolve,” American Honda said in a release. Continue reading →

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Toyota Motor FY2026 Net Income at $24.61B Drops 19%

Posted on 8 May 2026 by Ken Zino

Toyota Motor Corporation (NYSE: TM, 7203T) today posted a FY2026 [1 April 2025 – 31 March 2026] Net Income of $24.61B or a drop of -19% compared to FY 2025. “I view our 17 years under then-President Toyoda and then-President … Continue reading →

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Lexus Shows 2027 TZ 3-Row Electric SUV

Posted on 7 May 2026 by Ken Zino

Toyota Motor (NYSE: TM, 7203 T) today in Japan revealed a prototype version of the Lexus TZ 3-Row Electric SUV. The all-wheel-drive, full-size SUV is aimed directly at the popular and profitable SUVs from the brands at General Motors and Ford Motor Company. TZ is capable of driving from Los Angeles to Las Vegas [or Tokyo to Kobe -AutoCrat] on one charge. Acceleration is rated by Lexus at 0-100 kms (62.1 miles) in 5.2 seconds. Grade and pricing information for the all-new Lexus TZ will be available later in 2026.* Continue reading →

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Goodyear Q1 Loss of $249 Million. Per Share Loss at $0.39

Posted on 6 May 2026 by Ken Zino

“The first quarter reflected a challenging environment, marked by weak consumer industry demand in both OE and replacement across the majority of our key geographies,” said CEO Mark Stewart. “Despite a weak environment, our first quarter results were in line with our expectations and reflect our commitment to drive value for our brands in the marketplace, where we offer world-class differentiated products and services.” Continue reading →

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BMW Group Q1 2026 Sales Soft. Earnings at €2.348 Million Drop

Posted on 6 May 2026 by Ken Zino

“Once again, our earnings for the first quarter demonstrate the value of strategic consistency, operational strength and a high degree of flexibility. We are well positioned to deliver continued success, despite challenging conditions,” claimed Oliver Zipse, Chairman of the Board of Management of BMW AG.

[The questions for 2026 are whether EVs are salable without money on the hood so to speak in the U.S. How increased low-cost Chinese EVs in Europe affect premium brand sales, and the whim or dementia of the moment of the Trump Administration tax and tariff policies and their negative effects on Global trade. Trump said last Friday that he would boost tariffs on EU cars and trucks to 25% this week from 15% – AutoCrat?] Continue reading →

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Racing Return! McLaren MCL-HY 2027 WEC Hypercar Shown

Posted on 4 May 2026 by Ken Zino

“Years and months in the making and here we are, revealing the MCL-HY to the world. McLaren Racing now has three race cars ready to contest the biggest motorsport series in the world; Formula 1, IndyCar and WEC. This means McLaren, its partners and fans can challenge for the Triple Crown of Monaco GP, INDY500 and the 24 Hours of Le Mans together – a unique cross-series story that sets us apart,” said Zak Brown, Chief Executive Officer, McLaren Racing. Continue reading →

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Chevrolet Corvette ZR1X To Pace 110th Indianapolis 500

Posted on 30 April 2026 by Ken Zino

A 2026 Chevrolet Corvette ZR1X will lead the field to the green flag for the 110th Indianapolis 500 presented by Gainbridge on Sunday 24 May 24 at Indianapolis Motor Speedway.* “Having America’s sports car, the Corvette, pacing the field feels … Continue reading →

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Stellantis Posts Q1 2026 Net Profit of €0.4 Billion

Posted on 30 April 2026 by Ken Zino

Stellantis N.V. (NYSE: STLA / Euronext Milan: STLAM / Euronext Paris: STLAP) today reported Q1 2026 financial results that show a slight year-over-year improvement.* Net revenues increased 6% year-over-year to €38.1 billion, with improved performance in North America, as well as gains in Enlarged Europe and Middle East & Africa. Net profit increased to €0.4 billion from volume growth and stronger operating performance. As with all global automakers, Stellantis is struggling with trade and tariff wars, as well as the consequences of mid-eastern region military actions. Continue reading →

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Ford Motor Posts Q1 2026 Operating Net of $2.5B

Posted on 29 April 2026 by Ken Zino

“The path to higher margins is clear, and the first-quarter demonstrates those building blocks in action,” said Sherry House, the estimable Ford CFO. “The strength in the quarter reflects strong execution in our profit pillars, and we remain on track to deliver our full-year cost reductions. When combined with accretive recurring revenue from software and physical services and decisive actions to improve our EV performance, we are driving a fundamentally more profitable business, allocating capital with extreme discipline, protecting our balance sheet, and positioning Ford to deliver consistently higher returns.” Continue reading →

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Penske Automotive Group Posts Q1 2026 Net of $234.5M

Posted on 29 April 2026 by Ken Zino

“In the first quarter of 2026, our business delivered over 126,000 retail automotive and commercial truck units, generated $7.9 billion in revenue and $323.7 million in earnings before taxes. During the quarter, we continued to demonstrate a flexible approach to capital allocation by completing the acquisition of two Lexus dealerships in the Orlando metropolitan area of Central Florida, increasing the dividend paid to stockholders by 1.4% and repurchasing 170,393 shares of common stock,” said Chair Roger Penske. Continue reading →

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Volvo Cars Q1 2026 Earnings per Share Rise

Posted on 29 April 2026 by Ken Zino

As with all global automakers, Volvo is  operating under a challenging external political environment, such as the President Trump’s Iranian war, tariffs, heavy competition, geopolitical tensions and economic uncertainty. Continue reading →

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