GM’s Cadillac brand sold 30,061 vehicles globally in September, an increase of 22%. This is the fourth consecutive month of double-digit increases for Cadillac, the last three of which topped 20%.
Virtually all of the increase came from China (12,539 sold or +63%) and the United Sates (15,368 or 1%). Along with Canada (1,264 or 8%), these three markets comprise 97% – yes 97% – of total Cadillac sales.
In the EU – home of the German luxury car powerhouses Audi, BMW, Mercedes-Benz, Porsche – Cadillac sold 167 cars and crossovers. Cadillac might report global sales results, but it is a regional brand. However, Cadillac average transaction prices topped $53,000 per unit at the end of September, according to J.D. Power Information Network.
Both the XT5 crossover and the CT6 prestige sedan reached their highest sales since launch earlier this year. Now the brand’s top-selling product line, XT5 sold 9,421 units in September, or +10.5% above the month prior. CT6 sales grew 19.9% at 2,242 compared to the previous month.
“Our results show Cadillac is earning growth through a disciplined strategy built on a foundation of product substance,” said Cadillac President Johan de Nysschen. “Both products launched this year continue to gain momentum, as we elevate all aspects of our business to a more premium position globally.”
