Cheap Gas, Money lead to Strong US October Car Sales

US Market Share October 2014 - Click to Enlarge - Courtesy AIADA and AutoData

In the closely followed Top Ten Seller list were five offshore brands and five domestic ones.

Vehicle sales in the U.S. were up more than 6% during October year-over-year as cheap gas, low interest rates and long-term loans resulted in 1.28 million cars and light trucks moving off dealer’s lots. Offshore brands sold 700,000 of the total, accounting for 54.5% of the market, up from 54.1% in September, but down from the 56.5% share they held in August.

General Motors at -0.2% y-o-y or 227,000 vehicles treaded water. Ford Motor, in the midst of the new 2015 F-Series changeover, dropped -1.8% to 190,000. Once again, among the Detroit Three, Chrysler Group shined. Based on climbing Jeep, Ram and Chrysler and Dodge minivan sales, the comeback car company moved 170,000 vehicles for a whopping 22% y-o-y increase.

Still Chrysler Group’s strong performance was not enough for it to surpass Toyota Motor. The Japanese giant, with the most balanced portfolio in the business, sold 181,000 vehicles. American Honda (121,000 up 5.8%) and Nissan North America (103,117 up 13%) also had a good month.

In the closely followed Top Ten Seller list were five offshore brands and five domestic ones. Placing fourth behind the Ford F-Series, Chevrolet Silverado, and Ram pickups, the Toyota Camry regained its lead as the top-selling car in the U.S. The Honda Accord outsold it in August and September. The Accord slipped to the sixth position behind the Honda CR-V, which was up 29.7% over October 2013. The Toyota Corolla also strong in October finished in the seventh. Next came Ford Escape, Chevrolet Cruze, with Honda Civic in tenth place.

AutoData says 235,690 cars were built by Asian brands in North America during October or 39.5% of all cars sold in the U.S. Asian brands also sourced 176,028 trucks from these transplants for 25.7% of all U.S. truck sales. European brands built 25,613 cars or 4.3% of total U.S. car sales) and 11,548 trucks or representing 1.7% of total U.S. car sales at their North American facilities.

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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