“For the new model, the theme ‘Discover Your Edge’ guided us in our goal of keeping the NX an exciting and inspiring presence,” said Kunihiko Endo, Chief Engineer, Lexus International. [marketing babble alert- AutoCrat> We developed the NX with the desire to create a vehicle that, from the moment you get in and start driving, makes you feel as though your world and possibilities are beginning to expand. Rather than simply heading straight to your destination, you may find yourself wanting to take the long way around. What kind of vehicle could inspire that feeling? We approached development with that question constantly in mind.