Ford Buys Electriphi to Provide Ford Pro Commercial Customers with Charging and Energy Management

“Bringing Electriphi on board is the last component to complete Ford Pro’s strategy to establish a commanding leadership position in the software…

Ford today announced it is acquiring Electriphi, a California-based provider of charging management and fleet monitoring software for electric vehicles. Electriphi’s people and services will be integrated into Ford Pro – a new global business within Ford for  commercial customers.

“While more commercial vehicle customers are considering all-electric vehicles, charging management remains a hurdle to mass adoption. Ford Pro plans on leveraging its leadership position in the commercial vehicle market, its vehicle offerings and Electriphi’s technology to help customers with this transition,” Ford said in a release. (See AutoInformed on Ford Introduces All-Electric F-150 Lightning Pro – Bring Money)

“As commercial customers add electric vehicles to their fleets, they want depot charging options to make sure they’re powered up and ready to go to work every day,” said Ford Pro CEO Ted Cannis. “With Electriphi’s existing advanced technology IP in the Ford Pro electric vehicles and services portfolio, we will enhance the experience for commercial customers and be a single-source solution for fleet-depot charging.”

Ford Pro estimates that the depot charging industry will grow to more than 600,000 full-size trucks and vans by 2030. This acquisition supports Pro’s ambitious target to capture over $1 billion of revenue from charging by 2030. “Bringing Electriphi on board is the last component to complete Ford Pro’s strategy to establish a commanding leadership position in the software space and build out our full-service stack to create an always-on relationship with the commercial customer,” said Tannis.

The Electriphi acquisition comes as Ford prepares for the launch of all-electric versions of two of its high-volume commercial vehicles – the Transit van and F-150 pickup. Ford will start shipping E-Transit to customers later this year; F-150 Lightning Pro will be available in spring 2022.

Based in Silicon Valley, Electriphi is tiny at roughly 30 employees. It claims to have developed and deployed a purpose-built electric vehicle fleet and charging management platform that simplifies fleet electrification, saves energy costs, and tracks key operational metrics like real-time status of vehicles, chargers and maintenance services.