During Q1 2016, Infiniti sold more than 57,200 vehicles, which surpasses the first quarter of 2015 by +9%. It is the best ever first quarter in Infiniti’s history. During March of 2016 the Nissan luxury brand also set an all-time high record by selling more than 24,900 vehicles globally, an increase of +22% over March 2015.
This marks the 19th consecutive month of global year-on-year growth. March 2016 was also an all-time record month for Infiniti in Western Europe and Australia. In addition, it was the best-ever March for other key regions, including the Americas and Asia & Oceania, as well as markets such as China, Canada, Mexico and Middle East.
In China, Infiniti achieved 27 consecutive months of growth. In March, Infiniti sold more than 3,800 vehicles, an increase of 14% from March 2015. Year-to-date, Infiniti has sold more than 9,600 vehicles, a 22% increase over the same period last year.
In Western Europe, Infiniti sold more than 3,900 vehicles during the month of March, a record month with an increase of 232% on a very small base. Year-to-date, the brand sold more than 6,000 vehicles, an increase of 192% year over year.
In the Americas (U.S., Canada, Mexico, and Latin America), Infiniti sold more than 15,100 vehicles in March, an increase of 10% year over year. It was the best March for the region as well as for Canada and Mexico. The strong March almost completely offset a slight year-over-year drop in the first two months due to what was claimed to be bad weather and model year change over. Overall, the first quarter decreased – 2%.
In Asia and Oceania (Australia, Korea, Taiwan and other markets), Infiniti sold more than 600 vehicles, an increase of 20% year over year. Australia had a record month with growth of 84%. Year-to-date, sales in the A&O region have increased by one-third to almost 1,800 vehicles.
