NADA, American Truck Dealers Oppose Cleaner Trucks

In an all too predictable response to EPA and NHTSA’s proposed Phase 2 emissions and fuel-efficiency standards for cleaner medium- and heavy-duty trucks, the National Automobile Dealers Association (NADA) and American Truck Dealers (ATD) claim it would harm consumers, the economy and emissions goals.

The groups say that the rule will add $14,000 to the cost of a new truck through mandates based on potentially untested technologies. Similar accusations, of course, by the industry go back to the beginnings of the Clean Air Act and fuel economy regulations where cleaner was thought, dubiously, as too costly.

The U.S. EPA and NHTSA are jointly proposing a national program that would establish the next phase of greenhouse gas (GHG) emissions and fuel efficiency standards for medium- and heavy-duty vehicles. This “Phase 2 program” would significantly reduce carbon emissions and improve the fuel efficiency of heavy-duty vehicles, helping to address the challenges of global climate change and energy.

The agencies claim Phase 2 would significantly reduce carbon pollution, cutting GHG emissions by approximately 1 billion metric tons and conserving about 1.8 billion barrels of oil over the lifetime of the vehicles sold under the program.

In addition to providing benefits to the environment and improving energy security, the Phase 2program would save operators money, bringing down the costs of transporting freight, providing savings, benefiting businesses and consumers alike.

  • Payback periods for truck owners would be favorable: the buyer of a new long-haul truck in 2027 would recoup the extra cost of the technology in under 2 years through fuel savings.
  • Phase 2 would save vehicle owners about $170 billion in fuel costs over the lifetime of the vehicles sold in the regulatory time frame.

The agencies estimate the proposed standards would result in approximately $230 billion in net benefits over the lifetime of the vehicles sold in the regulatory time frame, while costing the affected industry less than one-tenth that amount (about $25 billion over the same period).

“The costs could even drive small fleets and owner-operators out of business, costing jobs and only further impeding economic growth, said ATD in the statement. “While supportive of affordable fuel-economy improvements, ATD is closely reviewing the proposal and the many potential impacts it will have on truck dealerships and their customers.”

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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