
Inclusive culture, another long-standing resentment for fading white males?
Two months after the first Chevrolet Silverado rolled off the line at the reopened Oshawa Plant, second shift production has begun. In November, GM announced the hiring and training of 1,800 new jobs for two-shifts of production and the plant continues its launch acceleration. For the first time in the plant’s history, more than half of Oshawa’s new production hires are women. GM’s says this is consistent with its commitment to be the most inclusive company in the world.
Pickups trucks are GM’s largest and currently the most important market segment in North America. The Oshawa plant – once doomed only a couple of years ago as GM prepared to abandon it because of NAFTA and archaic attitudes toward labor, will help GM meet demand for trucks. Oshawa Assembly is now one of the most flexible and advanced of its kind in the industry, GM claims. Oshawa began shipping trucks to dealers in December 2021.
“Adding a second shift of truck production so quickly after launch continues Oshawa’s long history of speed and agility and helps GM meet strong customer demand for its largest and most important market segment,” said Scott Bell, GM Canada president and managing director. “And with a new, diverse workforce that includes more women in production roles, the impact of an inclusive culture is immediately noticeable the moment you step inside the plant.”
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About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Second Shift at GM Oshawa Assembly is Half Women
Inclusive culture, another long-standing resentment for fading white males?
Two months after the first Chevrolet Silverado rolled off the line at the reopened Oshawa Plant, second shift production has begun. In November, GM announced the hiring and training of 1,800 new jobs for two-shifts of production and the plant continues its launch acceleration. For the first time in the plant’s history, more than half of Oshawa’s new production hires are women. GM’s says this is consistent with its commitment to be the most inclusive company in the world.
Pickups trucks are GM’s largest and currently the most important market segment in North America. The Oshawa plant – once doomed only a couple of years ago as GM prepared to abandon it because of NAFTA and archaic attitudes toward labor, will help GM meet demand for trucks. Oshawa Assembly is now one of the most flexible and advanced of its kind in the industry, GM claims. Oshawa began shipping trucks to dealers in December 2021.
“Adding a second shift of truck production so quickly after launch continues Oshawa’s long history of speed and agility and helps GM meet strong customer demand for its largest and most important market segment,” said Scott Bell, GM Canada president and managing director. “And with a new, diverse workforce that includes more women in production roles, the impact of an inclusive culture is immediately noticeable the moment you step inside the plant.”
AutoInformed on
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.