Tag Archives: super bowl 50

Looking at models, Acura NSX (+661%) saw the largest traffic spike of any Super Bowl-advertised vehicle, followed by Buick Cascada (+532%) and Audi R8 (+473%). Caveat here: New and slightly-known vehicles that advertise during the Super Bowl are more likely to see the largest traffic increases because they usually start with a lower average baseline – statistics 101. Continue reading →