Unobtrusive Technology Favored by New Vehicle Buyers

JD Power 2026 U.S. Tech Experience Index (TXI) StudySM – Courtesy of and Copyright J.D. Power August 2026 all rights reserved

Ken Zino of AutoInformed.com on Unobtrusive Technology Favored by New Vehicle Buyers

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The 2026 U.S. Tech Experience Index (TXI) is based on responses from 68,084 owners of new 2026 model-year vehicles who were surveyed after 90 days of ownership. It was fielded from June 2025 through May 2026 based on vehicles registered from March 2025 through February 2026.

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