U.S. Vehicle Sales to Remain Strong in 2016?

Despite disappointing July sales results and some economic and political uncertainty with the upcoming elections, the National Automobile Dealers Association (NADA) is holding to its U.S. vehicle sales forecast of 17.7 million new cars and light trucks for 2016.

“We’ve had six straight years of steadily rising sales, which has been a fantastic period of growth, and vehicles per household have returned to the same level prior to the Great Recession,” said NADA Chief Economist Steven Szakaly at the Center for Automotive Research Management Briefing Seminars in Traverse City, MI, on Tuesday. “But most pent up demand has been satisfied. For 2017, we expect new-vehicle sales to reach 17.1 million units.”

Szakaly says that rising employment and leasing remain big positives that will continue to grow and help sales, as well as low gasoline and diesel prices, which allow consumers to spend more on vehicles, and continue the trend of higher buy isotretinoin usa light truck sales compared to cars, which are declining.

NADA estimates that during 2016, light trucks will account for about 59% of the new-vehicle sales market and cars will account for 41%. Leases are increasing, which now accounts for more than 34% of the market.”

Interest rates on auto loans are expected to rise modestly by about 50 basis points but consumers will not feel the pinch of rising interest rates because automakers will roll out additional financial incentives.

Szakaly highlighted several trends that could slow down new-vehicle sales growth in the coming years.

  • Aging vehicle fleet discourages long-term vehicle sales
  • Average loans terms for new vehicles have risen to 68 months
  • New-vehicle transaction prices are continuing to rise, up about 3% this year
  • Wages remain stagnant

“Until millennials come of age with higher wages, get married and have children, the auto industry will experience stagnant growth periods.”

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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