Driving More – 31.5 Million Travelers During Labor Day Holiday

Autoinformed.com

Down 10% from a May peak, gas prices will have less impact on Labor Day holiday travelers than they had on Memorial Day and Independence Day travelers.

AAA predicts that 31.5 million Americans will travel 50 miles or more from home during the Labor Day holiday weekend, a 2.4% decrease from the 32.3 million people who traveled last year. The Labor Day holiday travel period is Thursday 1 September 1 to Monday 5 September.

About 27.3 million people – 87% of holiday travelers – plan to take to the nation’s roadways this Labor Day holiday weekend. This is a slight increase of 0.5% from the 27.2 million Labor Day 2010 auto travelers, and a 3% increase in the share of total holiday travelers from last year’s 84%. Automobile travel remains the dominant mode of holiday transportation.

AutoInformed.com

The average distance traveled by Americans during the Labor Day holiday weekend is expected to be 608 miles, only slightly less than last year’s average travel distance of 635 miles.

The current national average price for regular unleaded gasoline is approximately $3.57 per gallon, about 86 cents higher than one year ago. Down nearly 10% from their May peak, gas prices will have less of an impact on Labor Day holiday travelers than they had on Memorial Day and Independence Day holiday travelers, during which 42% and 44% of travelers, respectively, stated gas prices would impact travel plans.

Now, 71% of intended Labor Day holiday travelers said gasoline prices would not impact their travel plans. For the remaining 29% who said gas prices would impact their travel plans, 20% plan to economize in other areas while the remaining 9% are divided between changing their mode of travel and taking shorter trips.

The overall decrease in travelers is the result of a mixed economic outlook, and consumer uncertainty regarding the overall economy, the U.S.’s largest auto club said. Real disposable income is up just 1.3%, which is being offset by the travel price index rising 6.7% since last year, due primarily to rising transportation costs.

“AAA is projecting a decrease in the number of Labor Day travelers as some Americans react to recent economic uncertainty and increasing air fares,” said Glen MacDonell, director, AAA Travel Services. “While automobile travel is expected to increase slightly, if recent declines in gasoline prices continue through Labor Day, we could see an increase in last-minute holiday weekend travel.”

About 2.5 million leisure travelers (8% of holiday travelers) will fly during the Labor Day holiday weekend, a 1.9% decrease from 2010. Rising fuel costs, combined with steady air travel demand, have resulted in rising airfares over the past few months. According to AAA’s Leisure Travel Index, Labor Day airfares are expected to be 13% higher than last year with an average lowest round-trip rate of $202 for the top 40 U.S. air routes. Increasing airfares and fees are factors contributing to the decline in air travel, the first expected decline for a major travel holiday in 2011 as forecast by AAA.

Other modes of travel (trains, watercraft, multi-modal travel) will make up the remaining 5% of total person-trips (1.7 million travelers), down from the 2010 share of 8%, but well above the 4% seen in 2009.

About Ken Zino

Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
This entry was posted in auto news, economy, news analysis, people, transportation and tagged , , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *