Cadillac Joins Rag Trade with Capsule Collection

AutoInformed.com

Cadillac Capsule Collection – 15 looks, selected or styled by Nick Wooster.

Sales challenged Cadillac – at 97,358 in the U.S. or -2.4% ytd – is launching a fall / winter men’s clothing line. The new Cadillac Capsule Collection Curated by Nick Wooster that will be available on Gilt.com at full list price.

The Capsule Collection ranges in price from $59 to $2,000 and has pieces from David Hart, Cadet and Ernest Alexander unavailable at any other retailer. All of Wooster’s 15 looks will debut at a kick-off VIP shopping event in New York City on September 1.

“We look forward to bringing the groundbreaking designs of the designers of New York Men’s Day to a greater audience in partnership with Nick Wooster and Gilt,” said Melody Lee, director of Cadillac Brand Strategy & Planning.

“Getting dressed is a form of self-expression, and today, men are more attuned than ever to the possibilities in front of them,” Wooster said. “My approach to curating this Capsule Collection with Cadillac was to show a spectrum of ideas that can fit into a variety of lifestyles. We’ve worked with a cross section of some of the most interesting emerging designers to create a collection that is, in my opinion, stylish, appropriate and cool.”

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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