Chevy Cobalt Used Car Prices Untouched by Switch Recall

AutoInformed.com

GM does not have liability for claims from accidents prior to July 2009 as part of its bankruptcy reorganization. But given the circumstances, GM will negotiate settlements for all victims we bet.

Transaction prices gathered from used car auctions show that GM’s recall of 2.6 million cars for unsafe ignition switches in February has not affected used car prices  – at least thus far.

On a sales weighted basis, prices of 2005-2010 Chevy Cobalt models fell by 9.4% from March to June. By comparison, overall compact car segment prices declined by 10.6%. Prices for Chevy’s recalled HHR fell by a smaller 6.9% over the period.

The recall covers Chevrolet Cobalt and HHR, Pontiac G5 and Solstice, and Saturn Ion and Sky models produced for model years 2003-2011.

“Chevy Cobalt prices have continued to move in a manner similar to competitive models within the compact car segment,” says Executive Automotive Analyst, Jonathan Banks at NADA Used Car Guides. “Cobalt prices haven’t declined any more dramatically than those of the Dodge Caliber or Ford Focus.”

This is consistent with other large recalls. Used vehicle prices weren’t really affected when Ford recalled ~4.5 million vehicles ranging from 7-17 years old in 2009 because of defective cruise control components that could overheat, smoke or burn, in spite of well publicized instances of owner’s houses being ablaze as the vehicles were shot off; and despite Ford’s stonewalling of the clear safety defect for years.

Toyota’s experience was the opposite, though. Used Toyota vehicle prices dropped when the automaker issued a series of recalls for unintended acceleration and stuck gas pedals between November 2009 and February 2010. Nearly 8 million vehicles were recalled in the U.S. covering a wide range of admittedly younger models aged between 1 – 6 years old.

The impact of Toyota’s recalls on prices of its used vehicles was evident at the start of 2010. Toyota prices bottomed out by April 2011, within two months of issuing the last safety recall related to the defect. NADA estimates that at its lowest point, Used Toyota vehicles lost roughly 40% of the price advantage it had held over its competitors before the recalls.

“At this point we’ve observed nothing to indicate that similar movement is occurring on affected GM models,” says Banks.

(See GM Probe on Deadly Cobalt Ignition Switches Clears Top Management as 15 Engineering, Legal, Policy Heads Roll)

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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