Chrysler May U.S. Sales Up 10% as Retail Sales Soar 27%

AutoInformed.com

Strong Ram and Jeep sales allowed Chrysler to pass Toyota and move into third place in U.S. sales.

Chrysler Group, the weakest of the Detroit Three, today reported U.S. sales of 115,363, a 10% increase compared with sales in May 2010 and the best May sales since 2008. The strong results came as larger rivals Ford Motor and General Motors posted flat sales year-on-year. May was the 14th-consecutive month of year-over-year sales gains for the taxpayer bailed out company, now controlled by Fiat, as it moved into third place in the sales race by displacing Toyota.

“Our retail sales were up 27% in May, driven in large part by our new models. Ram pickup trucks and all of our Jeep brand models posted sales increases in May, despite high, fluctuating gas prices,” said Fred Diaz, President and CEO – Ram Truck Brand and Lead Executive for U.S. Sales.

Increases were the result of revised 2011 models. The Chrysler 200 midsize sedan, Dodge Durango SUV, Jeep Grand Cherokee and Compass, and the new 2012 Fiat 500 all contributed to the gain.

May 2011 Chrysler Group U.S. Sales Highlights

  • Jeep brand sales (35,573 units) increased 55 percent compared with the same month last year (22,948 units)
  • Jeep Grand Cherokee sales (9,484 units) improved 192 percent versus May last year (3,246 units)
  • Sales of the new 2011 Jeep Compass (4,555 units) were up 92 percent compared with May 2010 (2,373 units)
  • Jeep Wrangler sales (10,008 units) increased 4 percent compared with May 2010 (9,634 units)
  • Jeep Liberty sales (6,048 units) increased 47 percent versus May last year (4,105 units)
  • Jeep Patriot (5,470 units) posted an 80 percent year-over-year sales increase
  • Ram Truck brand sales (21,467 units) increased 13 percent compared with the same month last year (18,930 units)
  • Ram pickup truck sales (20,117 units) improved 16 percent versus May 2010 (17,298 units)
  • Sales of the new 2011 Chrysler 200 (7,098 units) were up 154 percent versus sales of the model’s previous generation (2,798 units)
  • Dodge Nitro sales (1,900 units) increased 7 percent compared with May 2010 (1,774 units)
  • Chrysler Group truck sales (83,105 units) improved 17 percent versus May 2010 (71,222 units)

About Ken Zino

Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
This entry was posted in auto news, news analysis, results, sales and tagged , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *