In the latest automotive marketing ploy, Lexus has shown the world’s first set of working wheels and tires made from frozen water. The project by Hamilton Ice Sculptors, a London-based business with experience in producing publicity grabbing work. On the Lexus NX its actual production wheels and tires were laser scanned and replicated using computer design. The addition of in-wheel LED lighting added another dimension to the NX stunt.
Four sculptors worked for 36 hours to produce each wheel. The production looking finish was achieved by using Japanese steel chisels and shaping tools. Even the tread patterns on the tires were reproduced.
The ice was made from softened water taken from a moving flow to ensure it was perfectly clear when taken from the freezer. Acrylic inserts were added to ensure the wheels could take the load of the NX.
It Actually Moved
The small SUV was deep-frozen, stored for five days at -30°C (it started the first time) before being driven off down a London road.