General Motors Sets China Sales Record. U.S. also up in 2010

AutoInformed.com

Progress continues at GM as it defends its Number One spots in U.S. and China.

General Motors vehicle sales in China rose 28.8% to a record 2,351,610 units in 2010. GM’s manufacturing joint ventures and major brands all set new annual sales marks, allowing GM to remain the leader among global automakers in the world’s largest auto market for the sixth consecutive year. China is now clearly GM’s largest market, where it has been the Number One automaker since 2005, when it surpassed Volkswagen.

In the U.S., GM sales increased 21% in 2010 as its four remaining brands sold 2,202,927 vehicles or 118,435 more vehicles in 2010 than eight brands did in 2009, the year GM emerged from bankruptcy.

GM U.S. retail sales rose 16% for the year. For the first time in memory GM gained total and retail market share for the year, based on preliminary numbers.

For the year, GM crossover sales were 50% higher than in 2009. GM sold 567,458 crossovers in the United States in 2010, far more than any other automaker.

Since 2005, the crossovers’ proportion of the U.S. market has almost doubled to about 22% of the industry. In the same period, crossovers as a proportion of GM sales have increased more than threefold and now represent 26% of the company’s sales volume.

In 2010, combined sales of the Chevrolet Avalanche, Chevrolet Silverado and GMC Sierra full-size pickups increased to 520,444 units – up 17% compared to 2009.

GM predicts that the total U.S. vehicle marketing 2011 will be in the 13-13.5 million range, including medium and heavy duty trucks up from a projected 11.8 million in 2010. Don Johnson, vice president of U.S. Sales Operations provided the estimate on a sales call for analyst and media this morning.

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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