Starting tomorrow two years of free maintenance will be part of the deal if you buy a “Certified Pre-Owned” Chevrolet, Buick or GMC used vehicle.
The so-called Owner Care program, appears to be a first from an automaker in the U.S. for used vehicles. It includes a two-year/30,000-mile maintenance program that covers oil changes based on each vehicle’s Oil Life Monitor system, tire rotations, and multi-point vehicle inspections. This is offered at no charge to the owner.
The Cadillac Certified Pre-Owned program introduced this spring will continue unchanged without the free maintenance. (Although new 2011 Cadillac models come with four years or 50,000 miles of free maintenance, which is transferable.) Cadillac’s used vehicle program has a longer six-year, 100,000-mile warranty, 24-hour roadside assistance during the warranty period and courtesy transportation for warranty services.
The revised Certified Pre-Owned program has a 12-month/12,000-mile warranty, and a five-year/100,000 mile limited powertrain warranty for used Chevrolet, Buick and GMC vehicles when they are purchased through an authorized dealer. Courtesy transportation, 24-hour roadside assistance, along with free trials of OnStar and Sirius/XM Satellite Radio are also standard.
“Customers demand more value for their money, and we have responded,” said Jennifer Costabile, general director of marketing and sales support, GM Fleet and Commercial Operations.
This ought to keep the boys and girls (literally) in Dearborn hopping. Ford should have been first with this Better Idea–in fact, should have done it 20 years ago.