Honda Motor Predicts $2.4 Billion Profit Drop from Earthquake

Honda Motor Company this morning in Japan said that net profits would drop by $2.4 billion or ¥195 billion in the Japanese fiscal year that ends on 31 March from ¥534.1 billion a year earlier. This represents a 63.5% decline for Japan’s third largest automaker compared to the previous year, the result of production disruptions caused by the Japan earthquake and tsunami, rebuilding costs, as well as a strong Yen at an unprecedented ¥80:$1.

Thus, devastating financial destruction is following from a great human tragedy. Last week Japan’s largest automaker, Toyota, said profits would decline by 31% in the fiscal year. Number two Nissan has yet to issue a forecast after the earthquake.

Honda, the third largest in volume among Japanese automakers, said in a statement sales are projected to decline 7.1% to ¥8.3 trillion from ¥8.937 trillion, while operating profit is forecast to decline 65% to ¥200 billion from ¥569.78 billion. The total annual dividend to be paid for this fiscal year is expected to be ¥60 per share, an increase of ¥6 per share compared to the previous fiscal year.

The lack of parts from suppliers will trim Honda’s global sales by 6% to 3.3 million light vehicles this fiscal year. Global production will drop by 6% to 3.35 million vehicles.

(See also Toyota Predicts 31% Profit Dip in Fiscal Year from Earthquake and Japanese U.S. May Sales Plunge as Inventories Evaporate. Toyota, Nissan and Honda Decline in Earthquake Aftershocks and General Motors May Sales Flat in U.S. as Retail Sales Rise 9% and Ford May Sales Flat in U.S. as Retail Sales Rise 5% and Korean Automakers Post Huge U.S. Sales Gains as Disputed Free Trade Agreement Heads for Congressional Approval)

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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