Hyundai Motor Company in Goyang, Korea has signed a five-year global business cooperation agreement with Royal Dutch Shell to increase clean energy projects. The deal, which runs through 2026, marks the fourth extension of the partnership that began in 2006, but this time with a different “focus on clean energy and carbon reduction in response to market changes.”
The new agreement claims Hyundai is looking to increase “eco-friendly production and continue its transformation as a Smart Mobility Solution Provider.”
Shell will expand its role in providing Hyundai with cleaner mobility solutions. They will establish new type of service channels overseas and start to cooperate on energy supply business expansion into EV and FCEV charging services. They will also establish new type of service channels specialized for mobility service providers, primarily in Asia.
At the heart of Hyundai and Shell’s relationship is a mutual commitment to use technology to deliver the energy transition. The global cooperation agreement also maintains Hyundai’s recommendation for Shell lubricants across its global aftermarket network. The two companies run joint R&D programs including for the first-fill lubricants to meet Hyundai’s specific engine requirements, which could extend for collaboration on e-Fluids development for EVs.
Shell will continue to work with Hyundai Motorsport in the FIA World Rally Championship (WRC) competition, claimed to be a proving ground for development of advanced lubricants, as the Hyundai Shell MOBIS World Rally team goes for a second consecutive victory.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Hyundai, Shell to Expand Cooperation on Clean Energy
Hyundai Motor Company in Goyang, Korea has signed a five-year global business cooperation agreement with Royal Dutch Shell to increase clean energy projects. The deal, which runs through 2026, marks the fourth extension of the partnership that began in 2006, but this time with a different “focus on clean energy and carbon reduction in response to market changes.”
The new agreement claims Hyundai is looking to increase “eco-friendly production and continue its transformation as a Smart Mobility Solution Provider.”
Shell will expand its role in providing Hyundai with cleaner mobility solutions. They will establish new type of service channels overseas and start to cooperate on energy supply business expansion into EV and FCEV charging services. They will also establish new type of service channels specialized for mobility service providers, primarily in Asia.
At the heart of Hyundai and Shell’s relationship is a mutual commitment to use technology to deliver the energy transition. The global cooperation agreement also maintains Hyundai’s recommendation for Shell lubricants across its global aftermarket network. The two companies run joint R&D programs including for the first-fill lubricants to meet Hyundai’s specific engine requirements, which could extend for collaboration on e-Fluids development for EVs.
Shell will continue to work with Hyundai Motorsport in the FIA World Rally Championship (WRC) competition, claimed to be a proving ground for development of advanced lubricants, as the Hyundai Shell MOBIS World Rally team goes for a second consecutive victory.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.