Jeff Boyer New Vehicle Safety Chief at GM

Jeff Boyer is named to the newly created GM position of Vice President, Global Vehicle Safety because of the ongoing fallout from the defective ignitions switch and failed airbag controversy that caused needless deaths.

Boyer, a GM lifer who has spent nearly 40 years in engineering and safety positions at GM, now has global responsibility for the safety development of GM vehicle systems, confirmation and validation of safety performance, as well as post-sale safety activities, including recalls.

The now notorious ignition switch recall of February 2014 first saw GM first a safety defect existed, and then issue a recall as well as an apology, and then expand the recall to cover more cars. The largest automaker in the U.S. knew of the problem back in 2004. GM is under investigation by Congress, the National Highway Traffic Safety Administration and the Department of Justice.

Boyer, 58, reports to John Calabrese, Vice President of Global Vehicle Engineering and becomes a member of Global Product Development staff, led by Mark Reuss, Executive Vice President, Global Product Development, Purchasing and Supply Chain. Both Reuss and Mary Barra, GM’s new CEO were in senior management positions during the ignition switch cover-up. GM claims Barra only learned of the problem in December of 2013, a retraction of previous statements that she was unaware of the issue until shortly before the recall.

Boyer began his GM career in 1974, as a co-op student and held engineering, safety and process positions, including the role of a total vehicle integration engineer. His most recent position – since 2011 – was Executive Director of Engineering Operations and Systems Development. Before that, Boyer served as Executive Director of Global Interior Engineering and Safety Performance where he was responsible for the performance and certification of GM vehicle safety and crashworthiness. He holds a Bachelor of Science in Electrical Engineering from Kettering University and a Masters of Business Administration from Michigan State University.

About Ken Zino

Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
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