For Nissan in 2018, black is the new black, just like Henry Ford’s Model T with its fast-drying paint that upped production. This time it’s a marketing move to increase revenues. and foremost to shut out a thriving aftermarket in blackout kits.
Nissan says it has sold 50,000 Midnight Edition 2017, including up to 80% of Maxima SR models and typically one-third of other models’ applicable grades. Now Nissan is expanding the lineup to include Frontier, TITAN and TITAN XD models.
Pricing for six of the nine models ranges from $495 for Sentra S and SR grades to $1,395 for Pathfinder SL. Midnight content varies by model, but all have black alloy wheels, “Midnight Edition” badge of course. Midnight Editions are available in a choice of Black, Gun Metal and White exterior colors.
“For 2018, we’ve developed a complete portfolio of the popular blacked-out look among nine of our most popular Nissan sedans, SUVs and now pickups – each priced at a significant discount on the content if purchased separately,” claimed Dan Mohnke, senior vice president, Sales & Marketing and Operations, Nissan Division U.S., Nissan North America, Inc.
The 2018 Midnight Editions are arriving at Nissan dealers nationwide now, with some models available later in December.
The 2018 Nissan Blackouts
Altima Midnight Edition: Black 18-inch SR aluminum alloy wheels, black mirror caps, black spoiler, black “Altima” and “SR” rear emblems, black V-Motion grille and black rear license plate holder, Prima-Tex (?) -appointed seats, heated front seats, navigation system. Available on Altima 2.5 SR
Maxima Midnight Edition: Black sport spoiler, 19-inch gloss black aluminum alloy wheels with center caps, auto-dimming driver-side outside mirror, outside mirrors with reverse tilt-down feature, Intelligent Around View Monitor (I-RVM), driver-side seat memory, Intelligent Driver Alertness, black rear license plate finisher, black Maxima” and “SR” rear emblems and black V-motion grille and lower surround. Available on Maxima SR.
Murano Midnight Edition: 20-inch black aluminum alloy wheels, black outside mirrors, black roof rails, black license plate finisher, black V-Motion grille, black front and rear lower bumper accents, black side body molding, black exterior name/grade badges, black splash guards, illuminated kickplates. Available on Murano SL.
Pathfinder Midnight Edition: 20-inch black aluminum alloy wheels, black outside mirrors, black roof rails, black license plate finisher, black V-Motion grille, black front and rear lower bumper accents, black rear spoiler, black exterior name/grade badge (plus 4WD badge on 4WD models), black splash guards, illuminated kickplates and exterior approach lighting. Available on Pathfinder SL.
Rogue Midnight Edition: Black outside mirror caps, black front and rear fascia accents, black V-motion grille, black roof rails, black rear license plate finisher, black “Rogue” rear emblem, black “SV” rear emblem, black 17-inch SV aluminum alloy wheels, black cross bars, splash guards and illuminated kickplates. Available on Rogue SV.
Sentra Midnight Edition: 17-inch black aluminum alloy wheels, black outside heated mirrors, black rear spoiler, black license plat finisher, black V-Motion grille, black fog light trim and black exterior name/grade badge. Available on Sentra SR.
Frontier Midnight Edition: Gloss-black grille, 18-inch gloss black aluminum alloy wheels, semi-gloss-black step rails, body-color front and rear bumpers, black outside rearview mirrors and door handles, black badging and available Midnight Edition floor mats. It is available in Crew Cab SV 4×2 and 4×4 automatic transmission models.
TITAN and TITAN XD Midnight Editions: Body color front grille with dark insert, dark headlights, black fog light finishers, black fender louvers (TITAN XD only), black outside rearview mirrors and door handles, step rails, black exterior badging, 20-inch black painted aluminum alloy wheels, body-color front and rear bumpers and charcoal interior trim. For TITAN, the Midnight Edition package is available on Crew Cab SV and SL grade 4×4 and 4×2 models. TITAN XD Midnight Editions are offered only on Crew Cab SV and SL grade 4×4 models with a Cummins 5-liter V8 turbo diesel engine.
MSRP 2018 Midnight Edition Packages
- Altima SR Midnight Edition $1,095 USD
- Frontier SV Midnight Edition $995 USD
- Maxima SR Midnight Edition $1,195USD
- Pathfinder SL Midnight Edition $1,395 USD
- Rogue SV Midnight Edition $1,095 USD
- Sentra SR Midnight Edition $495 USD
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