Subaru of America April Sales Up 11.5 %

Subaru of America today reported 51,014 vehicle sales for April 2023, an 11.5% increase compared with April 2022 (45,748). SOA also reported year-to-date sales of 194,390, a 9% increase compared with the same period in 2022.

In April, Outback led by volume with 15,263 sales. Impreza sales for April 2023 at 36oo increased 113% over the same month in 2022, while WRX posted a 78% increase at 2700. BRZ sales  at 507 increased 70%, and Forester sales at 9700 increased 57% compared to April 2022. In addition, 603 of the all-electric Solterra SUVs were delivered in April.

Subaru also announced that it has won five categories in Kelley Blue Book’s 2023 5-Year Cost to Own Awards. The 2023 Subaru Ascent, BRZ, Forester, Impreza and Outback earned top spots in their respective segments.

 Kelley Blue Book 2023 5-Year Cost to Own Awards

• 2023 Subaru Ascent – 5-Year Cost to Own Award: Mid-Size – 3-row (third year in a row)
• 2023 Subaru BRZ –5-Year Cost to Own Award: Sports Car (second year in a row)
• 2023 Subaru Impreza – –5-Year Cost to Own Award: Compact Car
• 2023 Subaru Forester-5-Year Cost to Own Award: Compact SUV (four year in a row)
• 2023 Subaru Outback –5-Year Cost to Own Award: Midsize SUV – 2-row (third year in a row)