Tag Archives: 2012 auto sales

Offshore Brands Led by the Japanese Capture 55.5% of the U.S. Auto Market in 2012 as the Detroit Three Lose Market Share Gained in 2011

Posted on 4 January 2013 by Ken Zino

In what turned out to be the best auto sales year since pre-Great Depression 2007, offshore brands captured 55.5% of the U.S. auto market, while the Detroit Three brand lost ground and held only 44.5% of the market. Continue reading →

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U.S. New Auto Sales to Drop in January for Third Month

Posted on 25 January 2012 by Ken Zino

Retail transactions are thought to be the most accurate measurement of underlying consumer demand for new vehicles, so the New Year starts for automakers with mixed results. A weak recovery of some sorts is underway, but auto sales are nowhere near their pre Great Recession levels where the retail SAAR was routinely above 14 million units. Continue reading →

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