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Surprising Shifts in the 2024 American-Made Index
A Cars.com survey found more than half of in market car shoppers are willing to pay more for people, if it creates more U.S. jobs. The question is how much more are they willing to pay? And I’m happy to tell you that the answer is a lot more. Car shoppers cars.com surveyed said 56% are willing to pay more for a vehicle if it creates more U.S. jobs. Of those, 58% say they’re willing to pay an additional 10% considering the overall expense of vehicles. Consumers desire to support jobs in the US is something that automakers and dealers should be more aware of,” said Cars.com Editor-in-Chief Jenni Newman at an Automotive Press Association Briefing that AutoInformed was part of. Continue reading →