Tag Archives: global chief marketing officer

Elena Ford and William Clay Ford III in New Roles at Ford Motor

Ford also announced that Lisa Materazzo, previously Toyota’s top marketing executive in North America, is joining Ford as global chief marketing officer effective today, reporting to Ford President and CEO Jim Farley. At Toyota, Materazzo also held positions at Lexus and Scion. At Ford, Materazzo will lead advanced product planning and all marketing activities across Ford Blue, Ford Model e and Ford Pro. She will also oversee Ford Performance and Lincoln. Senior Marketing positions have experienced some churn at Ford recently. Continue reading

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