Tag Archives: offshore brand sales 2012

Offshore Brands Led by the Japanese Capture 55.5% of the U.S. Auto Market in 2012 as the Detroit Three Lose Market Share Gained in 2011

In what turned out to be the best auto sales year since pre-Great Depression 2007, offshore brands captured 55.5% of the U.S. auto market, while the Detroit Three brand lost ground and held only 44.5% of the market. Continue reading

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