
A money-filled curve supplied the traction?
The International Motor Sports Association (IMSA) says that Michelin will become the “Official Tire of IMSA” in its premier series – the IMSA WeatherTech SportsCar Championship and its two major Challenge series – beginning in 2019. This nudges aside Continental – the oldest tire maker in the world after eight years of unstintingly popular acclaim from teams and drivers. So the Business of racing and the politics of racing appears once again.
The multi-year agreement calls for Michelin tires to be on every Prototype (P) and GT Daytona (GTD) race car competing in the WeatherTech Championship in addition to its continued participation in the GT Le Mans (GTLM) class. The GTLM class will continue to be open to multiple tire manufacturers.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.