Subaru of America today announced pricing of $29,615 – $33,815 for the 2023 BRZ rear-wheel-drive sports car, which arrives at Subaru retailers this summer.
An endangered species, along with its joint-venture partner Toyota GR86, the successor to the late Scion FR-S, BRZ is powered by a 2.4-liter naturally aspirated 228 hp boxer engine paired with a six-speed close-ratio manual transmission or an optional six-speed electronic direct-control automatic transmission. There is no turbo option compared to GR86. (AutoInformed on: Toyota Gazoo Racing Debuts New GR 86 Multi-Use Sports Car; Scion FR-S Morphs into Toyota 86)
For 2023, the BRZ is offered in two trim levels, Premium and Limited. BRZ will be the lightest rear-wheel drive 2+2 sports car in U.S. market, by our calculation at 2815 pounds curb weight for the Premium manual; for 2881 pounds for the automatic Limited.
BRZ models equipped with an automatic transmission have Subaru EyeSight Driver Assist Technology. The system includes Adaptive Cruise Control, Pre-Collision Braking System, Lane Departure and Sway Warning, and Lead Vehicle Start Alert. The automatic transmission option also adds High Beam Assist to both trim levels. (AutoInformed on: Subaru Sells One-Millionth Eyesight Driver Assist)
Standard features include: a TORSEN® limited-slip differential; Keyless Access with Push-Button Start; LED headlights (low and high beam) with automatic height adjustment; Vehicle Stability Control with Track Mode; 17-inch alloy wheels in dark gray finish; dual-zone automatic climate control; Incline Start Assist; power fuel-door lock; power windows with auto up/down and pinch protection; rear center console storage box with dual USB input/charge ports and auxiliary input jack; variable intermittent windshield wipers with new speed-sensing mist feature; and Welcome Lighting.
The 2023 BRZ also connects occupants to the digital world with the Subaru Starlink 8.0-inch Multimedia Plus infotainment system. Standard for the Premium and Limited trim levels, the system has an Integrated Center Information Display that includes smartphone integration with Apple CarPlay and AndroidAuto; Bluetooth hands-free phone connectivity and audio streaming; rear vision camera; and SiriusXM services.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Endangered Species – Subaru BRZ Sports Car $29,615+
An endangered species, along with its joint-venture partner Toyota GR86, the successor to the late Scion FR-S, BRZ is powered by a 2.4-liter naturally aspirated 228 hp boxer engine paired with a six-speed close-ratio manual transmission or an optional six-speed electronic direct-control automatic transmission. There is no turbo option compared to GR86. (AutoInformed on: Toyota Gazoo Racing Debuts New GR 86 Multi-Use Sports Car; Scion FR-S Morphs into Toyota 86)
For 2023, the BRZ is offered in two trim levels, Premium and Limited. BRZ will be the lightest rear-wheel drive 2+2 sports car in U.S. market, by our calculation at 2815 pounds curb weight for the Premium manual; for 2881 pounds for the automatic Limited.
BRZ models equipped with an automatic transmission have Subaru EyeSight Driver Assist Technology. The system includes Adaptive Cruise Control, Pre-Collision Braking System, Lane Departure and Sway Warning, and Lead Vehicle Start Alert. The automatic transmission option also adds High Beam Assist to both trim levels. (AutoInformed on: Subaru Sells One-Millionth Eyesight Driver Assist)
Standard features include: a TORSEN® limited-slip differential; Keyless Access with Push-Button Start; LED headlights (low and high beam) with automatic height adjustment; Vehicle Stability Control with Track Mode; 17-inch alloy wheels in dark gray finish; dual-zone automatic climate control; Incline Start Assist; power fuel-door lock; power windows with auto up/down and pinch protection; rear center console storage box with dual USB input/charge ports and auxiliary input jack; variable intermittent windshield wipers with new speed-sensing mist feature; and Welcome Lighting.
The 2023 BRZ also connects occupants to the digital world with the Subaru Starlink 8.0-inch Multimedia Plus infotainment system. Standard for the Premium and Limited trim levels, the system has an Integrated Center Information Display that includes smartphone integration with Apple CarPlay and AndroidAuto; Bluetooth hands-free phone connectivity and audio streaming; rear vision camera; and SiriusXM services.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.