Chrysler Group U.S. Sales Up 27% in September, Led By Trucks

Chrysler Group today reported U.S. sales of 127,334, a 27% increase compared with sales in September 2010 of 100,077 units. It was the Fiat controlled company’s best September sales since 2007.

Chrysler Group’s Retail sales were up 50%. Chrysler Group has beaten the average industry sales increase in eight of nine months this year, and Chrysler is in a dead heat with Toyota Motor Sales for the Number Three position in the U.S., whose sales were 121,451 in September. Year-to-date Chrysler trails Toyota by about 185,000 units.

Models that significantly contributed to the group’s increase included the Chrysler 200 mid-size and Chrysler 300 full-size sedans, Jeep Wrangler, Jeep Compass, Dodge Journey crossover, Ram pickup truck, and the Dodge Grand Caravan and Chrysler Town & Country minivans.

Chrysler remains heavily dependent on trucks and minivans for its sales. The Fiat 500 posted sales of 2,773, down from 3,100 September. The 500 is now tracking well below annual sales expectations of about 50,000. Toyota reports U.S. sales later today.

“Irrespective of the economy, strong products equal strong sales and with our retail sales up a whopping 50% that is exactly what we have,” said. “September was also our 18th-consecutive month of year-over-year sales growth and

“We have now gained more retail market share than anyone else in the country. There is no double dip downturn going on around here,” Reid Bigland, President and CEO – Dodge Brand and Head of U.S. Sales

The Chrysler, Jeep, Dodge, and Ram Truck brands all posted sales increases in September. The Ram Truck brand’s 42% sales increase led the way with the percentage gain of all the brands. The Chrysler brand logged its best sales month since August 2008 and best September sales since 2007.

The Ram Truck brand had its best September since 2007. Sales of the Ram pickup truck were up 45%, its best sales month of the year and best September since 2007.

Chrysler Group finished the month with a 54-day supply of inventory (277,278 units). U.S. industry sales figures for September are projected at an estimated 13.2 million SAAR.

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One Response to Chrysler Group U.S. Sales Up 27% in September, Led By Trucks

  1. Joe Cash says:

    October 5, 2011 , Auburn Hills, Mich. – Chrysler Group announced today introductory incentives on certain 2012 Chrysler, Jeep and Ram Truck models.

    Chrysler Group is offering $500 in Customer Cash to qualified consumers who purchase a 2012 Chrysler Town & Country or a 2012 Dodge Grand Caravan, Dodge Charger, or Dodge Challenger.

    In lieu of the Customer Cash offer, qualified consumers purchasing the Town & Country, Charger, or Grand Caravan may opt for attractive financing as low as 3.9% for 60 months.

    Chrysler Group is offering to eligible lease consumers Lease Cash ranging from $500 to $4,000 (depending on model) on the 2012 Chrysler 200 sedan, Town & Country, Jeep Liberty, Jeep Grand Cherokee, or Dodge Challenger, Journey, and Durango.

    Chrysler Group also has enhanced existing incentives on the 2011 Chrysler 300C and the 2011 Ram Heavy Duty. Qualified consumers who purchase a 300C may be eligible for $2,500 in Customer Cash or 0% financing up to 60 months. Qualified consumers who purchase the Ram Heavy Duty may be eligible for $2,000 in Customer Cash for the gas version of the Ram Heavy Duty or $3,500 in Customer Cash on the diesel version.

    These incentives are effective through Oct. 31, 2011.

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