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Audi said today in Germany that as part of its takeover of all shares in Sauber Holding AG and a realignment of future management of the Audi factory Formula One team that Mattia Binotto is joining the Audi F1 project* and will take on its leadership in Hinwil Switzerland. Oliver Hoffmann and Andreas Seidl are leaving the project.
“I am delighted that we have been able to recruit Mattia Binotto for our ambitious Formula 1 project,“ said Gernot Döllner, CEO, AUDI AG. “With his extensive experience of more than 25 years in Formula 1, he will undoubtedly be able to make a decisive contribution for Audi.“ Following his university degree in mechanical engineering at EPFL in Switzerland, the Italian immediately joined the F1 test team of Ferrari in 1995. He subsequently had various positions, from chief engineer to manager of the engine department and technical director. In 2019 he was additionally appointed as team head of Scuderia Ferrari.”
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Binotto will be Chief Operating and Chief Technical Officer (COO and CTO) in the leadership team of Sauber Motorsport AG, with responsibility and accountability for the operative management and sporting success of the racing team. Mattia Binotto will report to the Board of Directors of Sauber Motorsport AG.
“Our aim is to bring the entire Formula 1 project up to F1 speed by means of clear management structures, defined responsibilities, reduced interfaces, and efficient decision-making processes. For this purpose, the team must be able to act independently and quickly,” said Gernot Döllner, who will take the position of chairman of the Board of Directors of Sauber Motorsport AG in the future.
*AutoInformed on
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Mattia Binotto Returns to F1 as CEO at Sauber Motorsport
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Audi said today in Germany that as part of its takeover of all shares in Sauber Holding AG and a realignment of future management of the Audi factory Formula One team that Mattia Binotto is joining the Audi F1 project* and will take on its leadership in Hinwil Switzerland. Oliver Hoffmann and Andreas Seidl are leaving the project.
“I am delighted that we have been able to recruit Mattia Binotto for our ambitious Formula 1 project,“ said Gernot Döllner, CEO, AUDI AG. “With his extensive experience of more than 25 years in Formula 1, he will undoubtedly be able to make a decisive contribution for Audi.“ Following his university degree in mechanical engineering at EPFL in Switzerland, the Italian immediately joined the F1 test team of Ferrari in 1995. He subsequently had various positions, from chief engineer to manager of the engine department and technical director. In 2019 he was additionally appointed as team head of Scuderia Ferrari.”
Click for more.
Binotto will be Chief Operating and Chief Technical Officer (COO and CTO) in the leadership team of Sauber Motorsport AG, with responsibility and accountability for the operative management and sporting success of the racing team. Mattia Binotto will report to the Board of Directors of Sauber Motorsport AG.
“Our aim is to bring the entire Formula 1 project up to F1 speed by means of clear management structures, defined responsibilities, reduced interfaces, and efficient decision-making processes. For this purpose, the team must be able to act independently and quickly,” said Gernot Döllner, who will take the position of chairman of the Board of Directors of Sauber Motorsport AG in the future.
*AutoInformed on
About Ken Zino
Ken Zino, publisher (kzhw@aol.com), is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. Zino is at home on test tracks, knows his way around U.S. Congressional hearing rooms, auto company headquarters, plant floors, as well as industry research and development labs where the real mobility work is done. He can quote from court decisions, refer to instrumented road tests, analyze financial results, and profile executive personalities and corporate cultures. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.