A socially responsible car presented in a socially responsible way to socially responsible government leaders.
The New 500 made its institutional debut at the Palazzo del Quirinale, where Fiat Chrysler Automobiles full-electric car was presented to the President of the Italian Republic, Sergio Mattarella, by John Elkann, Chairman of FCA. FCA Management then traveled to Palazzo Chigi to present the New 500 to Giuseppe Conte, the Italian Prime Minister.
The New 500 BEV was created, designed and engineered in Turin. “Just another shining example of the creativity and innovation of which the company and the city – where Fiat was founded over 120 years ago – are proud,” FCA said.
FCA then listed all the e-Mobility initiatives created at the Mirafiori complex. These include the Vehicle-to-Grid (V2G) pilot project, which – once fully completed – will be the largest plant of its kind in the world. By the end of 2021, the infrastructure will have the capacity to interconnect up to 700 electric vehicles, capable of providing ultrafast grid services to the transmission network operator, as well as recharging the vehicles themselves.
Later at Palazzo Chigi, FCA asserted its commitment to implementing a broad investment plan for Italy, much of which has already been launched in domestic plants. The plan is based on a transformation of the Italian automotive industry with a view to a low-emissions future, powered by increasingly connected hybrid and electric vehicles.
“To picture the future of the 500, the Fiat brand started from what made it what it is today. The same was true of the first generation, which offered mobility and freedom in the ’60s. The 500 represented a sea change, a car always on the crest of the wave, and has established itself as an icon since its debut 63 years ago. With the 2007 second generation, the Fiat 500 became an exemplar of the Italian fashion and style that have conquered the world. And now, at a time when mobility is expected to be more sustainable, connected and autonomous, the third generation of the Fiat 500 is once again to the fore, bringing with it design and driving pleasure, along with its symbolic value, exceptional styling and strong character, which have become a firm part of the collective unconscious,” FCA said.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
New Fiat 500 Debuts at the Quirinale and Palazzo Chigi
A socially responsible car presented in a socially responsible way to socially responsible government leaders.
The New 500 made its institutional debut at the Palazzo del Quirinale, where Fiat Chrysler Automobiles full-electric car was presented to the President of the Italian Republic, Sergio Mattarella, by John Elkann, Chairman of FCA. FCA Management then traveled to Palazzo Chigi to present the New 500 to Giuseppe Conte, the Italian Prime Minister.
The New 500 BEV was created, designed and engineered in Turin. “Just another shining example of the creativity and innovation of which the company and the city – where Fiat was founded over 120 years ago – are proud,” FCA said.
FCA then listed all the e-Mobility initiatives created at the Mirafiori complex. These include the Vehicle-to-Grid (V2G) pilot project, which – once fully completed – will be the largest plant of its kind in the world. By the end of 2021, the infrastructure will have the capacity to interconnect up to 700 electric vehicles, capable of providing ultrafast grid services to the transmission network operator, as well as recharging the vehicles themselves.
Later at Palazzo Chigi, FCA asserted its commitment to implementing a broad investment plan for Italy, much of which has already been launched in domestic plants. The plan is based on a transformation of the Italian automotive industry with a view to a low-emissions future, powered by increasingly connected hybrid and electric vehicles.
“To picture the future of the 500, the Fiat brand started from what made it what it is today. The same was true of the first generation, which offered mobility and freedom in the ’60s. The 500 represented a sea change, a car always on the crest of the wave, and has established itself as an icon since its debut 63 years ago. With the 2007 second generation, the Fiat 500 became an exemplar of the Italian fashion and style that have conquered the world. And now, at a time when mobility is expected to be more sustainable, connected and autonomous, the third generation of the Fiat 500 is once again to the fore, bringing with it design and driving pleasure, along with its symbolic value, exceptional styling and strong character, which have become a firm part of the collective unconscious,” FCA said.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.