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Tag Archives: Buick Avenir
Buick to Try Avenir as Sub-Brand in 2018
Actually it’s not “sub” (Buick’s description), but apparently intended to be priced above existing Buick models. Continue reading
Posted in marketing
Tagged autoinformed, autoinformed.com, badge engineering, Buick Avenir, Ken Zino
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GM Names Duncan Aldred President of North America
General Motors (NYSE: GM) today announced the advancement of Duncan Aldred to lead the company’s North America region. Aldred, who was VP, commercial growth strategies and operations, becomes GM senior VP and president of North America, effective immediately. Aldred will report to Rory Harvey, GM executive VP and president, Global Markets.
“Duncan comes to the role leading our North America business having driven a decade of growth in Buick and GMC, and most recently leading and modernizing our commercial operations to better serve our customers,” said Rory Harvey. Continue reading →