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Offshore Brands Down Slightly in U.S. Market Share in April

Auto brands from offshore automakers held a 55.3% of the U.S. auto market in April, a slight decrease from a 56.3% in March. In raw numbers this accounted for 654,086 units, compared with 791,169 in March.

This is hardly a ‘Buy American’ trend though, because in the first four months of 2011, foreign-owned brands averaged a strong 55.6% share of the U.S. auto market. Simply put the Detroit Three in spite of the demonstrably best most fuel efficient car offerings in history haven’t laid a glove on the invaders. Continue reading

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