
Click for more Honda Racing.
Honda Racing Corporation* (HRC) in Sakura, Japan, and Honda Performance Development** (HPD) in Santa Clarita, CA, jointly announced today that HPD will formally become Honda Racing Corporation USA (HRC US) starting with the 2024 motorsports season. With this change, HRC US will play a role in Honda’s global motorsports activities, which Honda said includes contributing to the company’s Formula One (F1) program.
AutoInformed suspects that we will ultimately hear from General Motors and Honda, perhaps as suppliers to the New Andretti Formula One Team that is currently under FIA consideration. (AutoInformed: Alpine, Audi, Ferrari, Honda, Red Bull Ford, Mercedes-AMG are V6 Power Unit Suppliers for Formula One in 2026)
“Our goal is to increase the HRC brand and sustain the success of our racing activities and we believe that uniting Honda motorsports globally as one racing organization will help achieve that,” said Koji Watanabe, the president of HRC Japan. “Our race engineers in the U.S. and Japan will be stronger together and I am so happy to welcome our U.S. associates to the HRC team.”
HRC’s auto racing development center in Japan currently supports Red Bull Powertrains for F1 power units and contribute to world championship victories. Starting in 2026, HRC will partner with the Aston Martin Aramco Cognizant F1 team as the official engine supplier. With three F1 races now in the US (Austin, Miami, Las Vegas), the new HRC US will be involved in Formula One power unit development and race support starting in 2026.
The 2024 Rolex 24 at Daytona, scheduled for January 27-28, will mark the inaugural race for the new HRC US, with the defending champion Acura ARX-06 prototypes to sport HRC logos on their racing liveries.
*HRC was established in Japan in 1982 as Honda’s motorcycle racing arm, and is recognized for more than 40 years of championship racing heritage in pinnacle global racing categories such as WGP/MotoGP, Superbike, Motocross, World Trial and the Paris Dakar rally. In 2022, HRC added auto racing including Honda’s F1 program to its responsibilities, with the Sakura Center dedicated for auto racing and Asaka Center focused on motorcycle racing.
**HPD was established by American Honda Motor Co., Inc. in 1993, as a separate racing arm to compete in the IndyCar series. For 30 years, HPD has competed in various racing series including IndyCar, IMSA, Baja Off-Road, Touring Cars, and Formula Regional America. Through HPD, Honda has 280 wins from 510 races in IndyCar competition, including 180 wins from 410 events with multi-manufacturer competitions. At the Indianapolis 500, Honda has won 15 times, nine with multi-manufacturer competition. Honda has won 13 Drivers’ Championships and 10 Manufacturers’ Championships in years with multi-manufacturer competition. HPD also has led the Acura brand to three consecutive wins in the Rolex 24 at Daytona, and three IMSA Manufacturers’, Drivers’ and Teams’ Championships since 2018.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
US Honda Performance Development Now Global
Click for more Honda Racing.
Honda Racing Corporation* (HRC) in Sakura, Japan, and Honda Performance Development** (HPD) in Santa Clarita, CA, jointly announced today that HPD will formally become Honda Racing Corporation USA (HRC US) starting with the 2024 motorsports season. With this change, HRC US will play a role in Honda’s global motorsports activities, which Honda said includes contributing to the company’s Formula One (F1) program.
AutoInformed suspects that we will ultimately hear from General Motors and Honda, perhaps as suppliers to the New Andretti Formula One Team that is currently under FIA consideration. (AutoInformed: Alpine, Audi, Ferrari, Honda, Red Bull Ford, Mercedes-AMG are V6 Power Unit Suppliers for Formula One in 2026)
“Our goal is to increase the HRC brand and sustain the success of our racing activities and we believe that uniting Honda motorsports globally as one racing organization will help achieve that,” said Koji Watanabe, the president of HRC Japan. “Our race engineers in the U.S. and Japan will be stronger together and I am so happy to welcome our U.S. associates to the HRC team.”
HRC’s auto racing development center in Japan currently supports Red Bull Powertrains for F1 power units and contribute to world championship victories. Starting in 2026, HRC will partner with the Aston Martin Aramco Cognizant F1 team as the official engine supplier. With three F1 races now in the US (Austin, Miami, Las Vegas), the new HRC US will be involved in Formula One power unit development and race support starting in 2026.
The 2024 Rolex 24 at Daytona, scheduled for January 27-28, will mark the inaugural race for the new HRC US, with the defending champion Acura ARX-06 prototypes to sport HRC logos on their racing liveries.
*HRC was established in Japan in 1982 as Honda’s motorcycle racing arm, and is recognized for more than 40 years of championship racing heritage in pinnacle global racing categories such as WGP/MotoGP, Superbike, Motocross, World Trial and the Paris Dakar rally. In 2022, HRC added auto racing including Honda’s F1 program to its responsibilities, with the Sakura Center dedicated for auto racing and Asaka Center focused on motorcycle racing.
**HPD was established by American Honda Motor Co., Inc. in 1993, as a separate racing arm to compete in the IndyCar series. For 30 years, HPD has competed in various racing series including IndyCar, IMSA, Baja Off-Road, Touring Cars, and Formula Regional America. Through HPD, Honda has 280 wins from 510 races in IndyCar competition, including 180 wins from 410 events with multi-manufacturer competitions. At the Indianapolis 500, Honda has won 15 times, nine with multi-manufacturer competition. Honda has won 13 Drivers’ Championships and 10 Manufacturers’ Championships in years with multi-manufacturer competition. HPD also has led the Acura brand to three consecutive wins in the Rolex 24 at Daytona, and three IMSA Manufacturers’, Drivers’ and Teams’ Championships since 2018.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.