Click Hummer for more information.
GMC revealed today the 2024 HUMMER EV Omega Edition, a limited-edition vehicle with a so-called Neptune Blue Matte1 exterior color that GMC hopes will attract buyers for a set of wheels that will be priced at levels among the planets. Pricing will be announced closer to production, expected in the first half of 2024. However, this is a UAW contract year, which means anything can happen at GM’s Factory ZERO Detroit-Hamtramck Assembly Center5 or the GM plants that supply it. (AutoInformed.com on:Drip, Drip – GMC Debuts 3X Trim for HUMMER EV Pickup, SUV; Annals of EV Marketing – GMC and EarthCruiser; GMC Adds Hummer SUV EV. Direct Selling Without Dealers?)
“The HUMMER EV is one of the hottest vehicles on the market today, and it just got even more desirable with the striking and strictly limited Omega Edition,” said Duncan Aldred, global vice president, Buick-GMC. “With traffic-stopping design provided by the exclusive, space inspired Neptune Blue Matte1 exterior color with premium blacked-out details, the HUMMER EV Omega Edition will be a standout on every city street while continuing to deliver the capability and ground-breaking performance our customers expect from GMC.”
The Omega Edition will be available in limited volume exclusively on the 3X trim for both the 2024 HUMMER EV Pickup and SUV. Features standard on the special edition include:
- Limited edition Neptune Blue Matte1 exterior paint color
- Extreme Off-Road Package
- Black exterior badges
- Transparent Sky Panels
- Exclusive 18-inch gloss black beadlock-capable wheels with Carbon Flash trim ring
- Exclusive high lux carpet flooring insert
- MultiPro tailgate audio speaker system by Kicker (Pickup only)
- Black beadlock mounted spare wheel (SUV only)
- Exclusive Neptune Blue Matte1 spare tire cover (SUV only)
The Extreme Off-Road Package for both the HUMMER EV Pickup and SUV includes UltraVision with underbody camera views2, additional skid plates and rocker protection with built-in assist steps, 18-inch wheels and 35-inch Mud Terrain tires. The SUV will be offered with a standard 20-module battery. The Pickup will be offered with a 24-module battery option.
The GMC HUMMER EV Omega Edition SUV will be on display at the upcoming “HUMMER House” activation in the Design District during the Miami Grand Prix this weekend. Invited attendees will experience 0-60 mph acceleration times in ~3.5 seconds3 through (marketing babble alert> Watts to Freedom4 runs in the SUV on a closed course.
Inevitable GMC Footnotes
1Special care required for matte paint. See the owner’s manual for more details.
2Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle’s owner’s manual for important feature limitations and information.
3Based on GM-estimates.
4Watts to Freedom is intended for use only on a closed course and should not be used on public roads. Read the vehicle Owner’s Manual for important feature limitations and information.
5From globally sourced parts.
6Sierra EV Denali Edition 1 anticipated availability early 2024.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn.
He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe.
Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap.
AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks.
Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.
Drip, Drip, Drip Marketing – Hummer Omega Edition
Click Hummer for more information.
GMC revealed today the 2024 HUMMER EV Omega Edition, a limited-edition vehicle with a so-called Neptune Blue Matte1 exterior color that GMC hopes will attract buyers for a set of wheels that will be priced at levels among the planets. Pricing will be announced closer to production, expected in the first half of 2024. However, this is a UAW contract year, which means anything can happen at GM’s Factory ZERO Detroit-Hamtramck Assembly Center5 or the GM plants that supply it. (AutoInformed.com on:Drip, Drip – GMC Debuts 3X Trim for HUMMER EV Pickup, SUV; Annals of EV Marketing – GMC and EarthCruiser; GMC Adds Hummer SUV EV. Direct Selling Without Dealers?)
“The HUMMER EV is one of the hottest vehicles on the market today, and it just got even more desirable with the striking and strictly limited Omega Edition,” said Duncan Aldred, global vice president, Buick-GMC. “With traffic-stopping design provided by the exclusive, space inspired Neptune Blue Matte1 exterior color with premium blacked-out details, the HUMMER EV Omega Edition will be a standout on every city street while continuing to deliver the capability and ground-breaking performance our customers expect from GMC.”
The Omega Edition will be available in limited volume exclusively on the 3X trim for both the 2024 HUMMER EV Pickup and SUV. Features standard on the special edition include:
The Extreme Off-Road Package for both the HUMMER EV Pickup and SUV includes UltraVision with underbody camera views2, additional skid plates and rocker protection with built-in assist steps, 18-inch wheels and 35-inch Mud Terrain tires. The SUV will be offered with a standard 20-module battery. The Pickup will be offered with a 24-module battery option.
The GMC HUMMER EV Omega Edition SUV will be on display at the upcoming “HUMMER House” activation in the Design District during the Miami Grand Prix this weekend. Invited attendees will experience 0-60 mph acceleration times in ~3.5 seconds3 through (marketing babble alert> Watts to Freedom4 runs in the SUV on a closed course.
Inevitable GMC Footnotes
1Special care required for matte paint. See the owner’s manual for more details.
2Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle’s owner’s manual for important feature limitations and information.
3Based on GM-estimates.
4Watts to Freedom is intended for use only on a closed course and should not be used on public roads. Read the vehicle Owner’s Manual for important feature limitations and information.
5From globally sourced parts.
6Sierra EV Denali Edition 1 anticipated availability early 2024.
About Ken Zino
Ken Zino, editor and publisher of AutoInformed, is a versatile auto industry participant with global experience spanning decades in print and broadcast journalism, as well as social media. He has automobile testing, marketing, public relations and communications experience. He is past president of The International Motor Press Assn, the Detroit Press Club, founding member and first President of the Automotive Press Assn. He is a member of APA, IMPA and the Midwest Automotive Press Assn. He also brings an historical perspective while citing their contemporary relevance of the work of legendary auto writers such as Ken Purdy, Jim Dunne or Jerry Flint, or writers such as Red Smith, Mark Twain, Thomas Jefferson – all to bring perspective to a chaotic automotive universe. Above all, decades after he first drove a car, Zino still revels in the sound of the exhaust as the throttle is blipped during a downshift and the driver’s rush that occurs when the entry, apex and exit points of a turn are smoothly and swiftly crossed. It’s the beginning of a perfect lap. AutoInformed has an editorial philosophy that loves transportation machines of all kinds while promoting critical thinking about the future use of cars and trucks. Zino builds AutoInformed from his background in automotive journalism starting at Hearst Publishing in New York City on Motor and MotorTech Magazines and car testing where he reviewed hundreds of vehicles in his decade-long stint as the Detroit Bureau Chief of Road & Track magazine. Zino has also worked in Europe, and Asia – now the largest automotive market in the world with China at its center.